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Thursday, September 1, 2011
(Founder Stories) Mike Lazerow On Google+ ?I Know No One Who Is Using It?
In?Chris Dixon's?previous Founder Stories?episode?with Buddy Media's?Mike Lazerow, Lazerow told Dixon that Buddy Media was "Facebook plus," meaning Buddy Media helps brands manage consumer interaction and engagement across social media platforms, not just Facebook. In this episode, Dixon asks Lazerow what brands think of using Twitter as a platform and advertising venue in comparison to Facebook. Lazerow acknowledges that "Twitter is more of a work in progress." Both agree that Tumblr is also a promising platform for brands, but the jury is still out on its effectiveness. ?The conversation concludes with Google+. Lazerow is not impressed. ?He says that outside of a handful of people, "I know no one who is using it."
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